We are pleased to present the Programme for our upcoming scientific conference dedicated to students and doctoral researchers. This event brings together emerging scholars to share their research, exchange ideas, and engage in interdisciplinary dialogue. The program has been carefully designed to include a variety of presentations, panel discussions, and networking opportunities, fostering both academic development and collaboration.
Leaders of the Future:
Project Management and Innovation
Conference Programme Outline
The event will take place on April 24, 2026 in a hybrid format
The in-person part held at the University of Szczecin.
9:00 - 10:15
Opening of the conference and speeches by honorary guests
Opening time: 9:00 (CEST)
Hybrid session: Aula 010 - Szczecin, ul. Cukrowa 8
Panel discussion
The Synergy Between Science and Business in Modern Projects
Hybrid session: Aula 010 - Szczecin, ul. Cukrowa 8
Opening time: 9:15 (CEST)
Moderator
Moderator: Anna Marszałek, PhD Candidate
Research and Teaching Assistant at the Department of Marketing, Institute of Management, University of Szczecin
Meet the Panelist
Karolina Białas
Research and Teaching Assistant at the Department of Marketing, Institute of Management, University of Szczecin
Read more about Panelist
She possesses over 13 years of professional experience in management, marketing, and strategic communication. Her teaching portfolio includes collaboration with WSB Merito University and the Faculty of Social Sciences at the University of Szczecin. In her research and consulting practice, she focuses on marketing strategy development and business process optimization. She integrates managerial expertise with a scientific approach to the analysis of market phenomena.
Paweł Muklewicz
General Manager of DGS Diagnostics
Read more about Panelist
For over 18 years, he has been associated with Scandinavian companies and the work culture originating from Nordic countries. A graduate of the Szczecin University of Technology, the University of Szczecin and ICAN Institute.
A certified Project Manager with many years of experience. He combines strong engineering expertise with a passion for people development, working in the spirit of Motivation 3.0. He actively supports organizational growth across multiple dimensions: process, competency, environmental, and cultural. He promotes a tribe-based approach and the integration of various working methods to increase business efficiency, particularly in high mix–low volume production environments.
Joanna Rzempała, PhD
Vice President of the Board of IPMA Poland and Assistant Professor in the Department of Organization and Management at the University of Szczecin's Faculty of Economics, Finance, and Management.
Read more about Panelist
She is a lecturer in project management and serves as the head and lead instructor of the „Certified Project Manager” postgraduate program at the University of Szczecin.
As a project manager for both educational and business initiatives, she also works as an independent consultant, specializing primarily in project financial management. Her leadership roles include managing the international IPMA Kids program and the PM Student program, as well as coordinating the national Project Master competition for the best diploma thesis in project management. She holds the Certified Senior Project Manager (IPMA Level B) designation, a Ministry of Finance certificate for bookkeeping services, and the PRINCE2 Foundation certification. In 2015, she was awarded the „Atlas of Project Management” for her contributions to spreading project management knowledge in Poland. She is the author of numerous scientific publications on management and, since March 2018, has been a member of the IPMA Finance Committee.
Paweł Sukiennik
People & Project Manager, Change Manager, Business Trainer
Read more about Panelist
Pawel is an experienced manager with over 15 years of delivering complex, large-scale IT projects in international environments. He combines a strong technical background – including a PhD in Computer & Software Security – with hands-on expertise in change management, risk management, and team leadership. Currently at Tieto, he drives digital transformation and leads organizational change processes based on the PROSCI® methodology. He actively cooperates with a local university, where engineers from his team mentor students – building a direct bridge between academic knowledge and real-world project practice. As a certified Business Trainer with postgraduate studies in Business Psychology, Pawel naturally connects the worlds of science and business, which makes the topic of this panel close to both his work and his heart.
10:15 - 10:30
Coffee break
Aula 010 - Szczecin, ul. Cukrowa 8
10:30 - 12:00
Parallel Session No. 1
Organizational Management and Leadership
Hybrid session: Aula 010 - Szczecin, ul. Cukrowa 8,
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | Aula 010 | Weronika Borowiak Non-affiliation | Employee Management in the Individualistic Era. Research review on Gen Z work life. | English |
| 10:30 - 11:45 | Aula 010 | Anna Marszałek University of Szczecin | Integration of project and process approaches in the management of construction companies - results of an empirical study | English |
| 10:30 - 11:45 | Aula 010 | Agnieszka Świtaj Poznań University of Economics and Business | Cognitive Barriers in Mobile Financial Applications: A Comparative Pilot Study of Neurodivergent and Neurotypical Users | English |
Parallel Session No. 2
Modern Leadership and Competencies
In-person session: SIL 314 - Szczecin, ul. Cukrowa 8
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | SIL 314 | Martyna Wałach, Patryk Stańczyk Poznań University of Economics and Business | Najbardziej pożądane kompetencje menedżerskie na początku 2026 roku | Polski |
| 10:30 - 11:45 | SIL 314 | Sebastian Pietras The University of Wrocław | Leadership in Times of Crisis: Managing Security Projects in the Era of Global Threats | Polski |
| 10:30 - 11:45 | SIL 314 | Łukasz Pieklik AGH University of Krakow | The Daily event as a micro-coordination tool: an analysis of its functions, limitations, and potential improvements. | Polski |
| 10:30 - 11:45 | SIL 314 | Agata Karp, Jagoda Kosińska Krakow University of Economics | Management Strategies and the Market Longevity of Polish Micro and Small Fashion Brands. | Polish |
Parallel Session No. 3
Science-Up's Mentees Panel
In-person session: SIL 315 - Szczecin, ul. Cukrowa 8
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | SIL 315 | Aleksandra Mokrzan Wrocław University of Science and Technology | Hyper-personalization of marketing activities and consumers' willingness to share personal data: A Privacy Calculus perspective | English |
| 10:30 - 11:45 | SIL 315 | Błażej Niewiarowski Krakow University of Economics | The Role of the New York Stock Exchange in Financing Corporate Growth in the Context of Structural Changes in the U.S. Capital Market | English |
| 10:30 - 11:45 | SIL 315 | Paulina Kubas University of Economics in Katowice | Od wzrostu do dobrostanu. Ekonomia Obwarzanka jako zmiana paradygmatu ekonomii XXI wieku | Polish |
| 10:30 - 11:45 | SIL 315 | Karolina Białas University of Szczecin | Innovation Management in the Financial Sector: A Comparative Analysis of Metaverse Strategies (Web3 and Web2.5) Based on a Case Study of PKO Bank Polski | English |
Parallel Session No. 4
AI and Digital Transformation
Online session
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | Online | Adam Frontczak, Alicja Sakosik Adam Mickiewicz University, Poznań | Transformacja roli lidera w erze GenAI: wpływ narzędzi opartych na dużych modelach językowych na skuteczność zarządzania projektami innowacyjnymi | Polish |
| 10:30 - 11:45 | Online | Arkadiusz Wilczewski AGH University of Krakow | How Does AI Transform Project Management? Insights from Polish IT Companies | Polish |
| 10:30 - 11:45 | Online | Szymon Głownia Krakow University of Economics | Zagrożenia i ograniczenia wdrażania systemów sztucznej inteligencji w przedsiębiorstwach/ Threats and limitations of implementing artificial intelligence systems in organizations | Polish |
| 10:30 - 11:45 | Online | Alicja Kozacka University of Economics in Katowice | Barriers and Challenges in Readiness to Use Artificial Intelligence Among Generation Z | Polish |
Parallel Session No. 5
Innovation, Entrepreneurship, and Education
Online session
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | online | Natalia Kotb, Mahdy Kotb University of Zielona Góra | Startups Then and Now: Are Innovations Still Worth Creating? | English |
| 10:30 - 11:45 | online | Nino Akhobadze Georgian Technical University | Integrating Design Thinking into Architectural Education: Preparing Students for Project Leadership and Innovation | English |
| 10:30 - 11:45 | online | Francesco Pio Carrozzino University of Sannio | Leading Digital Transitions in Peripheral Areas: Enabling Innovation and New Business Models in Europe | English |
| 10:30 - 11:45 | online | Danilo Raviele University of Foggia | From experimental promise to commercial reality: Exploring aquaponics adoption in Argentina | English |
Parallel Session No. 6
Entrepreneurship and Startups
Online session
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 10:30 - 11:45 | Online | Ewa Podkowa, Piotr Przybylski Maria Curie-Skłodowska University in Lublin | Contemporary entrepreneurship and startup development in the age of innovation: from idea to scaling up | Polish |
| 10:30 - 11:45 | Online | Oskar Witek, Łukasz Wiaderek Non-affiliation | Platformy crowdfundingowe jako instrument weryfikacji popytu i dywersyfikacji ryzyka inwestycyjnego | Polish |
| 10:30 - 11:45 | Online | Natalia Sulecka, Wiktoria Szefs University of Szczecin | Przedsiębiorczość młodych - jak zacząć własny biznes? | Polish |
| 10:30 - 11:45 | Online | Paulina Prochorowska Maria Curie-Skłodowska University in Lublin | Startups Then and Now: Are Innovations Still Worth Creating? | Polish |
12:00 - 12:30
Lunch break
Aula 010 - Szczecin, ul. Cukrowa 8
12:30 - 14:00
Parallel Session No. 7
Entrepreneurship, Development,
and Socio-Technical Ecosystems
Hybrid session: Aula 010 - Szczecin, ul. Cukrowa 8,
Opening time: 10:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | Aula 010 | Agata Miętus Krakow University of Economic | Urban Entrepreneurship and the SDGs: Lessons from the Krakow Socio-Economic Innovations Cluster | English |
| 12:30 - 13:45 | Aula 010 | Aswell Kachidowo Malawi University of Science and Technology | FROM AID TO OBSOLESCENCE: Developed countries-supplied solar panel Technologies and their Environmental impacts in Sub-Saharan Africa: A systematic review | English |
| 12:30 - 13:45 | Aula 010 | Matúš Guga DTI University in Dubnica nad Váhom | Decomposing Employee Trustworthiness: Evidence for a Three-Dimensional Structure with Implications for Performance Management | English |
Parallel Session No. 8
Digitization, AI, and Finance
In-person session: SIL 314 - Szczecin, ul. Cukrowa 8
Opening time: 12:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | SIL 314 | Michał Pawlikowski AGRO-BIS NOR-BUD Sp. z o.o. Sp. K. | Zastosowanie sztucznej inteligencji jako asystenta zarządczego w firmie budowlanej | Polish |
| 12:30 - 13:45 | SIL 314 | Małgorzata Rzeszutko-Piotrkowska WSB Merito Universities | Artificial intelligence used to persecute Muslim families in China and Russia amid the migration crisis in Europe | Polish |
| 12:30 - 13:45 | SIL 314 | Kacper Glica The Jagiellonian University | Robotic Process Automation (RPA) as a tool for the digitalization of management in a hospital - a case study of the Greater Poland Pediatric Center | Polish |
Parallel Session No. 9
CSR, Society, and Environment
In-person session: SIL 315 - Szczecin, ul. Cukrowa 8
Opening time: 12:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | SIL 315 | Krzysztof Kosmala University of Szczecin | Wpływ działań z zakresu społecznej odpowiedzialności biznesu na wizerunek współczesnych firm | Polish |
| 12:30 - 13:45 | SIL 315 | Dominik Chojnacki University of Szczecin | Od deklaracji do doświadczenia: CSR a wiedza i świadomość pracowników | Polish |
| 12:30 - 13:45 | SIL 315 | Michał Biesiada University of Gdańsk | The influence of the prosumer orientation of sports fans on their co-creation of sports events with the participation of the sports club they support | Polish |
| 12:30 - 13:45 | SIL 315 | Emilia Walaszek University of Gdańsk | Overstimulation and Chronic Stress in Work Environments: Practical Responses Developed Within a Student Organization SciClub | Polish |
Parallel Session No. 10
Science-Up's Mentees Panel
Online session
Opening time: 12:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | online | Anna Gałasiewicz Krakow University of Economic | Between Interpretation and Law-Making: Judicial Activism of the CJEU | English |
| 12:30 - 13:45 | online | Szymon Drewniok University of Economics in Katowice | Autopilot or Seatbelts? Behavioral and Legal Aspects of Mobile Payments Based on the BLIK and Zelle Systems. | English |
| 12:30 - 13:45 | online | Aldona Greinert University of Warsaw | Regenerative tourism and its implementation in Latin America. | Polish |
| 12:30 - 13:45 | online | Milena Pietralczyk University of Kalisz | Student Needs Map – a tool for evidence-based university management | Polish |
Parallel Session No. 11
AI and Digital Technologies in Management
Online session
Opening time: 12:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | Online | Ana Svianadze, Avtandil Svianadze Kaunas University of Technology | AI-Enabled Strategic Project Management in the Digital Era with Case Studies from Energy and Healthcare sectors | English |
| 12:30 - 13:45 | Online | Paweł Dobrosz, Marlena Grzymkiewicz University of Economics in Katowice | The role of AI in the decision-making process in beauty sector companies | English |
| 12:30 - 13:45 | Online | Nana Akhalaia Georgian Technical University | The Role of Decision-Making Technologies in the Context of Sustainable Development: An Analysis of Ethical and Responsible Use Based on the Example of Georgia | English |
Parallel Session No. 12
Digital Frontiers: Innovation in Specialized Sectors
Online session
Opening time: 12:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 12:30 - 13:45 | online | Natalia Adamczyk, Zuzanna Pilarczyk University School of Physical Education in Kraków | Rozwój ekosystemu innowacji lecznictwa uzdrowiskowego jako instrument wsparcia uzdrowisk | Polish |
| 12:30 - 13:45 | online | Arkadiusz Tomaszek, Jakub Misztal Krakow University of Economic | Digital Technologies and Senior Entrepreneurship: Empirical Evidence from Older Adults in Kraków | Polish |
| 12:30 - 13:45 | online | Paweł Kwaczyński University of Humanities and Economics in Lodz | Sovereign Artificial Intelligence and No-Code Automation in Regulated Sectors: A Systematic Literature Review and Strategic Implications for Innovation Management (2026–2027) | Polish |
| 12:30 - 13:45 | online | Bohdan Dub The Jagiellonian University | Leveraging Financial Digital Twins to address financial challenges in small and medium-sized enterprises | polish |
13:45 - 14:00
Coffee break
Aula 010 - Szczecin, ul. Cukrowa 8
14:00 - 15:15
Parallel Session No. 13
Innovation and Science-Business Collaboration
Hybrid session: Aula 010 - Szczecin, ul. Cukrowa 8,
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | Aula 010 | Stefan Soin University of Lodz | Jak łączyć naukę z biznesem w poszukiwaniu praktycznych innowacji? | Polish |
| 14:00 - 15:15 | Aula 010 | Bartłomiej Bednarz Krakow University of Economics | ENGINE project: an innovative approach to rural entrepreneurship and innovation education | Polish |
| 14:00 - 15:15 | Aula 010 | Gabriela Mikiciuk, Wiktoria Sawula University of Szczecin | Od pomysłu do realizacji: Zarządzanie innowacyjnym projektem w kole naukowym | Polish |
| 14:00 - 15:15 | Aula 010 | Julianna Koczy University of Economics in Katowice | Carsharing as an Innovation under Market Stagnation: Managerial Implications Based on a Study of Traficar’s Current and Potential Customers | Polish |
Parallel Session No. 14
Operational and Sectoral Management
In-person session: SIL 314 - Szczecin, ul. Cukrowa 8
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | SIL 314 | Stella Gaj WSB Merito Universities | Agility in the Traditional Sector: Implementing Agile Methodology in Mass Recruitment Processes within the Construction Industry | Polish |
| 14:00 - 15:15 | SIL 314 | Dorota Walczak-Waler Humanitas University | Consumer 5.0, Innovation, and Digital Transformation Projects in FMCG: Purchasing Trends, Technologies, and Management Implications | Polish |
| 14:00 - 15:15 | SIL 314 | Dagmara Damek University of Economics in Katowice | Between Price, Experience and Values: Consumer Preferences in the Service Market as a Challenge for Innovative Business Models | Polish |
| 14:00 - 15:15 | SIL 314 | Lidia Żelaskowska University of Gdańsk | Evolutionary Mismatch in Leadership: How a Student Organization SciClub Responds to Modern Challenges in Teamwork, Motivation, and Well-Being | Polish |
Parallel Session No. 15
Project Management and Agile Methodologies
Online session
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | online | Julita Kwiatkowska Poznań University of Economics and Business | Breakthrough Engineering: Strategic Research Project Management in the Era of Digital Transformation and Knowledge-Based Economy | Polish |
| 14:00 - 15:15 | online | Patryk Król Poznań University of Economics and Business | Crossing the Valley of Death: Project Management Challenges in Commercializing Academic Research | Polish |
| 14:00 - 15:15 | online | Alicja Sławińska Witelon Collegium State University | Agile as the "Emperor's New Clothes": deconstructing agile theater in corporate systems of control. | Polish |
| 14:00 - 15:15 | online | Milena Pietralczyk University of Kalisz | Organizational culture in uniformed services as a determinant of effective public management. | Polish |
Parallel Session No. 16
Sustainable Development and Responsibility (ESG)
Online session
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | online | Eduarda Pacheco, Alexandra Borges Instituto Politécnico de Viana do Castelo | Sustainable Supply Chain Management in the Leather Industry: A Literature Review | English |
| 14:00 - 15:15 | online | Karol Chaberka University of Economics in Katowice | Environmental KPIs in micro and small companies - in-depth interviews | English |
| 14:00 - 15:15 | online | Sebastian Grzesiak Wroclaw University of Economics and Business | Electromobility Logistics – an overview of key topic groups | English |
| 14:00 - 15:15 | online | Daniele Congedi University of Foggia | Gamification as a Tool to Promote Consumers’ Food Safety: The Role of Policymakers | English |
Parallel Session No. 17
Leadership and Corporate Governance
Online session
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | online | Elżbieta Woźniak Krakow University of Economic | Trust in Leadership and Innovation-Oriented Management as Determinants of Organizational Effectiveness | English |
| 14:00 - 15:15 | online | Artur Niedźwiecki University of Humanities and Economics in Lodz | Legal Liability of Management Board Members for Project Collapse: A Comparative Analysis in Corporate Governance | English |
| 14:00 - 15:15 | online | Przemysław Jura Korczak University | Efficiency of plastic waste recycling processes using artificial intelligence tools | English |
| 14:00 - 15:15 | online | Wiktoria Przesmycka Cavalry Captain Witold Pilecki State University of Małopolska in Oświęcim | Nurse's diary - edukacyjna gra symulacyjna | English |
Parallel Session No. 18
Foundations of Modern Business:
Innovation, Decisions, and Results
Online session
Opening time: 14:00 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 14:00 - 15:15 | online | Krzysztof Łusiakowski, Łukasz Gibowski Kielce University of Technology, Statistical Office in Kielce | Assessment of the relationship between innovation and the financial standing of enterprises at the voivodeship level in Poland in 2018, 2021 and 2024 | Polish |
| 14:00 - 15:15 | online | Maksym Prykhodchenko Maria Curie-Skłodowska University in Lublin | Granice i ograniczenia modeli decyzyjnych w zarządzaniu projektami | Polish |
| 14:00 - 15:15 | online | Sylwia Nejman, Daria Turaczyk University School of Physical Education in Kraków | Kluczowe czynniki sukcesu modeli biznesu uzdrowisk. Porównawcze studium przypadków z Polski, Czech i Francji. | Polish |
| 14:00 - 15:15 | online | Tomasz Jabłoński Institute for Strategic Studies | Zmiany organizacyjne wynikające z realizacji projektów i ich wpływ na skuteczność zarządzania tymi przedsięwzięciami | Polish |
15:15 - 15:30
Break
15:30 - 16:45
Parallel Session No. 19
ESG, Strategy, and Values
Online session
Opening time: 15:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 15:30 - 17:00 | online | Agnieszka Galarowicz AGH University of Krakow | The Impact of ESG Criteria Integration into the Project Life Cycle on Investment Decisions and Corporate Financial Performance | Polish |
| 15:30 - 17:00 | online | Dominika Mitka, Oliwia Naglik University of Silesia in Katowice | Inclusivity as a Component of Value Proposition and Business Model in the Beauty Industry: A Case Study of Fenty Beauty in the Digital Communication Environment | Polish |
| 15:30 - 17:00 | online | Izabela Kawalec, Natalia Moćko Krakow University of Economics | Evolution of Professional Values: A Comparative Analysis of Work Values and Attitudes in an Intergenerational Perspective | Polish |
| 15:30 - 17:00 | online | Wiktor Wszołek Rzeszow University of Technology | Wpływ polityk rządowych na rozwój przedsiębiorczości i innowacyjności w sektorze odnawialnych źródeł energii | Polish |
| 15:00 - 17:00 | online | Agnieszka Drzewiej, Mateusz Mierzejewski Krakow University of Economics | Employment in European Commercial Banks: Nonlinear Effects of Digitalisation and Macro-Financial Conditions | polish |
Parallel Session No. 20
The Future of Work:
Well-being, Flexibility, and Relational Leadership
Online session
Opening time: 15:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 15:30 - 17:00 | online | Justyna Grzelak, Anna Kaczkowska University of Humanities and Economics in Lodz | Organizational-Level Stress Reduction in Remote Work: Implications for Future Project Leaders | Polish |
| 15:30 - 17:00 | online | Mateusz Kubarski, K.Kaczmarczyk, B.Brodziński, Sz.Głownia Krakow University of Economics | Badanie opinii pracowników na temat wprowadzenia 4-dniowego tygodnia pracy | Polish |
| 15:30 - 17:00 | online | Natalia Cenkier University of Szczecin | Postawy studentów wobec zmian organizacyjnych w kontekście funkcjonowania w środowisku innowacyjnym | Students’ attitudes toward organizational change in the context of functioning in an innovative environment | Polish |
| 15:30 - 17:00 | online | Hanna Starzyńska Cavalry Captain Witold Pilecki State University of Małopolska in Oświęcim | Relational Innovation as a Leadership Strategy in Healthcare: A Scalable Low-Cost Model Integrating Therapeutic Communication, Emotional Safety, and Regulated Touch | Polish |
| 15:30 - 17:00 | online | Karolina Juszczak, Antonina Mnich Lodz University of Technology | Student Scientific Associations as Incubators of Entrepreneurship: The Impact of Business Collaboration of GUST Project operating within Power Engineering Students Association at Lodz University of Technology on the Development of Students’ Future Competencies | English |
Parallel Session No. 21
Modern Management:
Bridging Design Innovation with Corporate Values
Online session
Opening time: 15:30 (CEST)
| Time | Room | Speker(-s) | Title of the speech | Language |
|---|---|---|---|---|
| 15:30 - 17:00 | online | Gabriela Kusiak Krakow University of Economics | Storytelling relacyjny w komunikacji banków na przykładzie kampanii mBanku z udziałem influencerów | Polish |
| 15:30 - 17:00 | online | Jarosław Pawlik Krakow University of Economics | Innowacyjne kanały komunikacji z klientami sklepów internetowych | Polish |
| 15:30 - 17:00 | online | Magdalena Binkowska University of Economics in Katowice | Concept of integrating design thinking into the close-out phase of the new product development process in the automotive industry | Polish |
| 15:30 - 17:00 | online | Małgorzata Oleszkiewicz, Marcelina Woźniak University of Szczecin | The Leader as a Guardian of Values: Building a Culture of Responsibility and Ethics in Crisis Situations. | Polish |
| 15:30 - 17:00 | online | Jakub Szynglarewicz The Angelus Silesius University of Applied Sciences | Determinanty i bariery adopcji sztucznej inteligencji w małych firmach – analiza porównawcza krajów Unii Europejskiej | polish |
Official closing of the conference
Patronages
Honorary Patron
Rector of the University of Szczecin
Honorary Patron
Rector of the
Krakow University of Economics
Honorary Patron
Rector of the
University of Economics in Katowice
Honorary Patronage
Polish Economic Society
Media patronage
Radio Afera
Media patronage
E-mentor
Media patronage
Kurier UEK
Media patronage
UNIWIZJA
Organizers
Management Student Association “Menedżer”
University of Economics
in Katowice
Blisko Nauki Association
Project Management Student Association “PROJECT”
University of Szczecin